ATELIER NEW REGIME is the real deal. They’re known for modern designs that incorporate the French-English cultural fusion of their stomping ground. The debut of PUMA x ATELIER NEW REGIME uses ATELIER NEW REGIME’s signature bright orange as a motif, with winterized elements and motorsport-inspired designs. It’s a collection steeped in the tradition of streetwear with a modern, polished aesthetic.
With a three-dimensional textured upper and a unique lacing system, the PUMA x ATELIER NEW REGIME TSUGI Jun Sneakers has a sleek silhouette that is as ready for the gym as it is for the streets. A feather-light midsole provides superior energy return, cushioning and support, while its slip-on construction adds a sock-like rather than a shoe-like feel. You won’t want to leave home in anything else.